National Survey of Military-Affiliated Entrepreneurs: 2020 Key Highlights

National Survey of Military-Affiliated Entrepreneurs: 2020 Key Highlights

The IVMF National Survey of Military-Affiliated Entrepreneurs monitors trends in the activity, needs, and economic, social, and policy barriers of military-affiliated entrepreneurs in the United States. In its inaugural year, the intent was to draw from a cross-sectional sample of over 2,500 veteran entrepreneurs. Future surveys will also track trends and pressing issues. For example, in 2020 the survey was updated to focus on such COVID-19. All NSMAE surveys and forthcoming public datasets will be an enduring source of current insights for public and private sector leaders, policymakers, and community-based organization on systemic barriers to and drivers of entrepreneurial success among veterans and their family members.

Motivations for Entrepreneurship

Top 5 Reasons Veterans Start a Business

Number One Reason (44%)

Make my own decisions.

Number Two Reason (43%)

Chance to implement own ideas/creating something.

Number Three Reason (43%)

Opportunity to be financially independent/increase.
personal income.

Number Four Reason (39%)

Maintain personal freedom.

Number Four Reason (34%)

Helping society/supporting community. 

94% do not give up easily even in the face of difficulties.

Barriers to Entrepreneurship

Top Problems or Barriers in Pursuing or Achieving Business Goals

Financial Related Barriers

A) 66% reported difficulty with applying for grants from nonprofit organizations

B) 49% reported difficulty with applying for loans

C) 53% reported difficulty with identifying sources of funding to start the business

D) 34% were turned down by lender or creditor when applying for financing

 

Regulation Barriers

0
%
Reported that the certification process is difficult
0
%
Reported difficulty obtaining the necessary licenses to operate business
0
%
Reported difficulty registering your company with e-verify

Major Factors that Impact Starting a Business

People and Social Capital

  • 40% Lacked formal help to start a business
  • 32% Lacked experience or exposure to someone who has run a business

Capital

  • 33% Couldn’t afford long-term capital
  • 27% Couldn’t afford start-up costs

Experience/Knowledge

  • 27% Didn’t know practical details to start a firm
  • 23% Didn’t know the legalities of starting business

What does entrepreneurship success look like to you?  

Capital

Sources of Capital

72% needed capital to start/grow their business.
Top three Sources of Capital used in 2019 are:
Personal/family savings of the owner (63%)
Business credit card (38%)
Personal credit cards (35%)

Capital for Different Stages: Startup

0
%
In 2019, 59% needed less than $25,000 to start or acquire their business while 54% needed more than $25,000 to grow their business
0
%
In 2019, 60% of startup entrepreneurs were able to secure the initial funding for starting or acquiring a business while 41% of established entrepreneurs were able to secure the funding needed to grow their business.
0
%
In 2019, 25% of startup owners and 31% of established business owners were not able to secure any funding at all

Capital for Different Stages: Growth

0
%
54% needed more than $25,000 to grow their business
0
%
41% were able to secure the funding needed to grow the business in 2019 while 31% were not able to secure any funding at all
0
%
27% does not feel prepared for the traditional lending process

Credit Card

0
%
43% of business debt is on credit cards
0
%
66% pay an interest rate that is higher than 10%
0
%
19% pay an interest rate between 20-29.99%

What does entrepreneurship success look like to you?  

Support and Resources for Entrepreneurship

Limited Resource Awareness

0
%
44% did not know about resources for grants in their local area
0
%
52% did not know about Community Development Financial Institutions (CDFIs) in their local area
0
%
36% did not know about local incubators and accelerators in their local area

Resources in Communities

Financial Resources

59% indicate grant resources need improvement, 32% indicate this resource is sufficient, and 19% indicate this resource is outstanding

43% indicate CDFI resources need improvement, 44% indicate this resource is sufficient, and 14% indicate this resource is outstanding

Educational Resources

34% indicate local incubators and accelerators need improvement, 41% indicate this resource is sufficient, and 25% indicate this resource is outstanding

16% indicate local colleges and universities need improvement, 47% indicate this resource is sufficient, and 37% indicate this resource is outstanding

Networks and Membership Organizations

37% indicate networking resources for VBOs need improvement, 40% indicate this resource is sufficient, and 23% indicate this resource is outstanding

32% indicate local VSOs need improvement, 42% indicate this resource is sufficient, and 26% indicate this resource is outstanding

What does entrepreneurship success look like to you?  

COVID-19 Pandemic

  • 65% of veteran entrepreneurs indicate that their military experience has moderately or extremely prepared them for their business challenges associated with COVID-19 pandemic
  • 76% of veteran entrepreneurs indicate that they lost business due to the pandemic

Closure during COVID-19:
Of those that anticipate closing:
Top resource needs during COVID-19:
CARES Act’s Payroll Protection Program (PPP):
CARES Act’s Economic Injury Disaster Loan (EIDL):
Closure during COVID-19:

  • 68% indicate that they do not anticipate closing their business
  • 31% anticipate closing their business
  • 1% already closed their business

Of those that anticipate closing:

  • 13% can operate for less than 3 months
  • 47% can operate between 6-12 months
  • 40% can operate more than a year

Top resource needs during COVID-19:

  • 37% were general funding (financing, loans, grants) 
  • 28% were government contracting assistance 
  • 25% were day-to-day operations 
  • 20% were emergency funding 
  • 16% involved assistance with adjusting marketing efforts 

CARES Act’s Payroll Protection Program (PPP):

  • 53% were approved and received funding
  • 4% approved, waiting for funding
  • 6% applied, pending approval
  • 12% eligible, have not applied yet
  • 5% turned down

CARES Act’s Economic Injury Disaster Loan (EIDL):

  • 24% were approved and received funding
  • 8% approved, waiting for funding
  • 12% eligible, have not applied yet
  • 5% turned down
  • 31% not sure about eligibility
  • 56% believe that their business has been supported by the federal government during the pandemic
  • 60% believe that their business has NOT been supported by local government

What does entrepreneurship success look like to you?